Kapost is one of the top content marketing management tools used by large corporations as a virtual newsroom. It joins other enterprise-level tools, such as Compendium, with an impressive feature set. Full-featured means full-priced, however, and many smaller content marketing and blogging teams need to find affordable Kapost alternatives. They don't need all of the features that enterprise-level content marketing systems have to offer, and they don't want to pay for features they'll never use. These teams have similar and important content marketing management needs, but at a smaller scale than what Kapost offers.
There are several Kapost alternatives that will fit any size team looking to create an excellent content marketing platform.
PublishThis: This app primarily focuses on the discovery, curation, and distribution of content already found on the web. It is ideally suited for content curation and finding optimal audiences for found content.
CoSchedule: An all-in-one social media content marketing editorial calendar, this app syncs with WordPress and allows for flexible and custom team collaboration. It also features a robust social media publishing system for both blog content and stand-alone messages.
dlvr.it: With a focus on connecting blogs to social media platforms, dlvr.it goes for the automated route. A wide selection of social media platforms and RSS automation are part of the promise to get your blog posts on social media.
Divvy HQ: This content management system helps marketers and content managers, and their team, get organized and plan complex content marketing initiatives. It uses calendars and other collaborative tools to capture ideas and plan
Edit Flow: With a focus on a linear workflow for teams, this free WordPress plugin gives team blogs a calendar and communications system to help them create blog content. It bases its organizational system on custom post statuses that editors control.
Zerys: More of a marketplace tool than an in-house content manager, Zerys allows you to find outside talent and communicate with writers on assigned topics.