Author Archive

Brittany Ryan

Brittany Ryan is a content marketer, expat entrepreneur, and ‘90s pop culture addict. She founded her high-end boutique content agency from her dining room table in Nicosia, Cyprus with two toddlers crawling around her ankles. Today, Pointed Copywriting/a> serves groundbreaking SaaS, B2B and enterprise brands in over three countries and countless industry niches.

The Challenger Sales Approach to SaaS Marketing (+ 9 Examples)

When I first started dipping my toe into content marketing in the early 2000s, I was enamored with the concepts coming from the brains of industry pioneers, like Seth Godin, […]

Brittany Ryan

May 27, 2020

B2B Content: How to Create High-Performing Content in Complex Niches (+ Examples)

“No, I definitely will not speak at your event.” The man on the other end of the phone was adamant. As much as I wanted the landmark kudos of securing […]

Brittany Ryan

January 27, 2020