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Email Marketing

Email marketing drives an estimated 4,000% ROI. Learn everything you need to know to leverage this effective and cost-efficient marketing channel to convert leads and build your business.

The 12 Best Newsletter Examples to Inspire Your Own in 2021

The 12 Best Newsletter Examples to Inspire Your Own in 2021

Newsletters play an important role in engaging, converting, and retaining your customers. It acts as a medium to connect with your customers, and if executed well, it also allows customers […]

Is Email Marketing Dead? Not if You Keep Up With These Best Practices

Is Email Marketing Dead? Not if You Keep Up With These Best Practices

The digital marketing landscape is constantly shifting, so it’s easy to see why some people are asking, “Is email marketing dead?” Well, Statista predicts that the number of global email users will […]

How to Organize Your 2021 Email Marketing Calendar the Best Way (Template)

How to Organize Your 2021 Email Marketing Calendar the Best Way (Template)

Successful email marketing is all about consistency and delivering the right message, to the right audience, at the right time. How do you keep all your email content scheduled and […]

Cold Email Marketing: Everything You Need to Know to Succeed (+Templates)

Cold Email Marketing: Everything You Need to Know to Succeed (+Templates)

There are generally two ways people acquire leads these days: Investing money in advertisements to create awareness about a product/service. Using inbound/content marketing to build and nurture an audience that […]

The Best Way to Organize an Effective Email Marketing Strategy (Template)

The Best Way to Organize an Effective Email Marketing Strategy (Template)

Managing email marketing successfully isn’t easy, especially when you have multiple email initiatives going at once. The value of email marketing is undeniable, so it’s not surprising that many departments […]

The Definitive Guide To Email Workflow: How to Create Sequences That Work (With Solid Examples)

The Definitive Guide To Email Workflow: How to Create Sequences That Work (With Solid Examples)

As of today, in 2020, email marketing is still essential for almost every business in the world. In fact, it’s proven that for every dollar you spend on email marketing, you […]

How to Craft the Perfect Outreach Email for Influencers (Template)

How to Craft the Perfect Outreach Email for Influencers (Template)

Statistics say that about 49% of consumers depend on influencer recommendations to make decisions. With these statistics and many others, it is clear how powerful influencers control the choices of consumers […]

5 Fundamentals of Successful Small Business Email Marketing You Need to Know (And How to Implement Them)

5 Fundamentals of Successful Small Business Email Marketing You Need to Know (And How to Implement Them)

Email marketing is just as complicated as it is powerful. According to the DMA, the ROI on email marketing is about $32 for each dollar spent. That’s the highest ROI […]

How to Harness the Power of Abandoned Cart Emails: Strategies and Examples

How to Harness the Power of Abandoned Cart Emails: Strategies and Examples

Running a profitable online business and maintaining profitability is easier said than done. A lot of factors including your inventory, marketing of your products, the amount of website traffic, etc. […]

Killer Email Marketing Planning Best Practices (with 19 Examples)

Killer Email Marketing Planning Best Practices (with 19 Examples)

Email marketing, when done correctly, has the potential to not only boost your profits with a potential ROI of 4,400%, but to build ongoing, trusted relationships with your customers. However, […]

20 Examples of How to Ask for a Customer Review (Plus Templates)

20 Examples of How to Ask for a Customer Review (Plus Templates)

Does anyone buy anything these days without reading *at least* a handful of customer reviews first? The answer is no… or very few. 90%, actually – that’s the percentage of consumers […]


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