Category Archive
Thought Leadership
What does the CoSchedule team think about the latest trends and developments in the marketing industry? Find the latest insights here.
The Five Most Essential Content Marketing Tips You Need to Know
You shouldn’t trust everything that you read on this blog. In fact, you probably shouldn’t trust anything you read on any blog. Doing so may actually be bad for your […]
Garrett Moon
September 15, 2021
3 Proven Ways To Ease Cross-Functional Team Collaboration
I hear marketers talk about the challenges of cross-functional team collaboration all the time. So I know #TheStruggleIsReal. How many times have you said something like… “I need to collaborate […]
Nathan Ellering
May 1, 2019
Inside The Report: Why CoSchedule Is Featured On The Gartner Magic Quadrant For Content Marketing Platforms
Gartner recently released their Magic Quadrant for Content Marketing Platforms* for 2019 report, and as far as big news goes in the enterprise content marketing space, it doesn’t get much […]
Eric Piela
April 3, 2019
30 Best Marketing Books To Get Remarkable Results In 2019
Leaders are readers. Top CEOs read a book per week. A study of 1,200 incredibly successful people showed they had one thing in common: They self-educate by reading. When asked how […]
Jordan Loftis
December 13, 2018
How to Get Organized at Work When You’re a Marketer
Getting (and staying) organized at work is no easy feat. Your inbox is constantly filling up with emails and meeting invites… Your desk is covered in random piles of sticky […]
Emma Tupa
November 14, 2018
How To Overcome Makeshift Marketing With New Marketing Superpowers
It’s hard to be productive when you don’t realize the forces working against you. It’s even tougher when habits you viewed as assets are actually liabilities. In modern marketing, this […]
Jordan Loftis
May 11, 2018
Why Challenging The Status Quo Will Make You A Better Leader And How To Do It
Challenging the status quo is about as inspirational as penguins walking on the beach. ^^^Oh yeah, that’s a thing. Today, a call to challenge the status quo seems tired and […]
Jordan Loftis
May 4, 2018
What Exactly Is 10X Email?
How is your social media engagement? Are you getting enough shares, traffic, and leads to justify your social promotion strategy? Or, are you scratching your head, wondering how you’re going […]
Garrett Moon
March 22, 2018
What Are Minimum Viable Projects?
Risk is one of the biggest problems in marketing—and business as a whole. While it can never be eliminated completely, it can be hedged against. And the best marketers, and […]
Garrett Moon
February 22, 2018
What Is The Content Core (And Why Is It The Most Important Element Of Marketing)?
Right now, grab a notebook or open up a blank document. Write down the top 3–5 points of your product’s or service’s value proposition. Basically, what are the top reasons […]
Garrett Moon
February 8, 2018
What Is Content Hacking?
Have you ever heard of growth hacking? It’s a marketing technique developed by technology startups that uses creativity, analytical thinking, and social metrics to sell products and gain exposure. It’s a […]
Garrett Moon
January 25, 2018
