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Thought Leadership

What does the CoSchedule team think about the latest trends and developments in the marketing industry? Find the latest insights here.

The Five Most Essential Content Marketing Tips You Need to Know

The Five Most Essential Content Marketing Tips You Need to Know

You shouldn’t trust everything that you read on this blog. In fact, you probably shouldn’t trust anything you read on any blog. Doing so may actually be bad for your […]

3 Proven Ways To Ease Cross-Functional Team Collaboration

3 Proven Ways To Ease Cross-Functional Team Collaboration

I hear marketers talk about the challenges of cross-functional team collaboration all the time. So I know #TheStruggleIsReal. How many times have you said something like… “I need to collaborate […]

Inside The Report: Why CoSchedule Is Featured On The Gartner Magic Quadrant For Content Marketing Platforms

Inside The Report: Why CoSchedule Is Featured On The Gartner Magic Quadrant For Content Marketing Platforms

Gartner recently released their Magic Quadrant for Content Marketing Platforms* for 2019 report, and as far as big news goes in the enterprise content marketing space, it doesn’t get much […]

30 Best Marketing Books To Get Remarkable Results In 2019

30 Best Marketing Books To Get Remarkable Results In 2019

Leaders are readers. Top CEOs read a book per week. A study of 1,200 incredibly successful people showed they had one thing in common: They self-educate by reading. When asked how […]

How to Get Organized at Work When You’re a Marketer

How to Get Organized at Work When You’re a Marketer

Getting (and staying) organized at work is no easy feat. Your inbox is constantly filling up with emails and meeting invites… Your desk is covered in random piles of sticky […]

How To Overcome Makeshift Marketing With New Marketing Superpowers

How To Overcome Makeshift Marketing With New Marketing Superpowers

It’s hard to be productive when you don’t realize the forces working against you. It’s even tougher when habits you viewed as assets are actually liabilities. In modern marketing, this […]

Why Challenging The Status Quo Will Make You A Better Leader And How To Do It

Why Challenging The Status Quo Will Make You A Better Leader And How To Do It

Challenging the status quo is about as inspirational as penguins walking on the beach. ^^^Oh yeah, that’s a thing. Today, a call to challenge the status quo seems tired and […]

What Exactly Is 10X Email?

What Exactly Is 10X Email?

How is your social media engagement? Are you getting enough shares, traffic, and leads to justify your social promotion strategy? Or, are you scratching your head, wondering how you’re going […]

What Are Minimum Viable Projects?

What Are Minimum Viable Projects?

Risk is one of the biggest problems in marketing—and business as a whole. While it can never be eliminated completely, it can be hedged against. And the best marketers, and […]

What Is The Content Core (And Why Is It The Most Important Element Of Marketing)?

What Is The Content Core (And Why Is It The Most Important Element Of Marketing)?

Right now, grab a notebook or open up a blank document. Write down the top 3–5 points of your product’s or service’s value proposition. Basically, what are the top reasons […]

What Is Content Hacking?

What Is Content Hacking?

Have you ever heard of growth hacking? It’s a marketing technique developed by technology startups that uses creativity, analytical thinking, and social metrics to sell products and gain exposure. It’s a […]


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