Kevin Payne is a content marketing consultant that helps software companies build marketing funnels and implement content marketing campaigns to increase their inbound leads.
A pillar for content marketing success is maintaining a blog. Not just any blog — one that puts out high-quality content on a consistent basis. Sometimes, the bottleneck keeping marketers from […]
We live in an era where newsletters don’t exactly have the best reputation. Because many of us receive a lot of emails every day, newsletters would often be thrown in […]
You can’t underestimate the value of blogging for a business. 90% of businesses use blogs for marketing — 55% of which report more website visitors than businesses without blogs. Marketers say […]
In this day and age, technology is able to provide its audience an overwhelming amount of content. Every single day, a person is bombarded with news articles, blogs, videos, and […]