What's Hot For Marketers In 2018? #OverheardAtCoScheduleClick To Tweet
We’re just a couple months into the new year. For marketers, that means we’re kicking new strategies and tactics into high gear. And for CoSchedule, we’re looking ahead to new features, and ways we can better serve busy marketing teams. Since it’s February, it also means it’s still bitterly cold. Today’s low? -15 (yes, you read that correctly). So, I thought it’d be fun to take a break from the grind, and turn our attention to what’s going to be hot for marketers (and CoSchedule) as the year progresses. To get the answers, I asked some of our team members for their thoughts on everything from how to prioritize tactics all year long, to new features coming soon in our pipeline. There might even be a clown-balloon crossbow (!!!) involved, too. It’s another fun and informative episode of #OverheardAtCoSchedule, and you can watch the whole thing below:
Eric: Ah. Brilliant. Sound advice from a seasoned veteran. Thank you so much, Nathan. Jim, what's going on here, man? Getting a couple reps in after lunch or what? Jim: Yeah, man. It's the 2018 balloon season. I'm getting pumped. Eric: Fair enough. Jim, developer and balloon artist extraordinaire, inquiring minds need to know what is the hot balloon for 2018? Jim: Oh, hey. You want to see it? Eric: Of course. Jim: All right. Here. Hang onto this. Eric: Oh, geez. Jim: And behold, you have a crossbow. Eric: Whoa. Jim, is that thing loaded? Jim: Yeah. Eric: Oh Ashton, you need this more than I do. Here. Let's get those feet all warmed up. Britney, Britney, Britney. Head of Product Operations here at CoSchedule. We are talking what's hot for 2018. And so I want to know what those developers are cooking up for the CoSchedule product this year. Can you give us some of the deets? Britney: So you came here for the secrets. Eric: Oh, yeah, yeah. Give me the deets. Britney: Okay. Well, we have a ton of great things planned for 2018, focusing on bringing a lot of value for our marketers. Some of those features include some powerful integrations, and I can even get specific and let you know about email marketing, which is in the works at the moment. Eric: I've got to ask, what's in the mug? Britney: Some decaf coffee. Eric: That's like an oxymoron, isn't it? Anyway, thank you. And that's what's hot in 2018. Thanks for joining us on our mission to organize the world one calendar at a time. Woo! Snow angels! This is cold. This is more ice than snow actually.
February 16, 2018