Graphic Design:

The profession and art of creating visual content in order to communicate a message to an audience.

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Graphic design is important for marketing efforts as it communicates a brand’s message in a visually pleasing way.

Graphic designers can create designs for:

  • Branding
  • Packaging
  • Billboards
  • Flyers
  • Websites
  • Infographics
  • And More

Designers use artistic concepts to create unique designs that grab their audience’s attention. The designs can help generate leads and push customers further down the sales funnel.

Take a look at how CoSchedule created this graphic to showcase their products and advertise their affiliate program.

As you can see, CoSchedule used graphic design to visually portray the program in an effective way.

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