In simple terms, information architecture (IA) refers to the structure of a website. It creates the foundation where users can easily navigate a site and quickly find relevant information.

The main components of information architecture are:

  • Organization: How you structure your information
  • Labeling: How the information is represented
  • Search: How users look for information
  • Navigation: How users browse through information

A well-designed information architecture helps create an efficiency, and user friendly website. The graphic created by UXDesign shows what IA might look like.

This simple example shows how the structure of a website can branch off. Labeling these pages allows users to more easily navigate your site and find the information they want.