Category Archive
Analytics
Understanding marketing analytics is crucial for gaining insight into which tactics are (and are not) working. Learn how to effectively measure results with actionable and in-depth analytics content here.
How to Effectively Measure Marketing ROI With Google Analytics and a Simple Formula
Your team works incredibly hard producing content that should produce positive results for your company, one of them being growth for your bottom line. What good is all that work […]
Nathan Ellering
November 19, 2020
How to Drill Into Data To Extract Powerful Social Media Insights
Having the right data is important for social media success. However, even the best data in the world is useless if you don’t know what it all means. In order […]
Breonna Bergstrom
July 24, 2017
Where Can You Find The Best Social Media Data You Need to Succeed?
Proving your ROI on social media is difficult when you don’t know which data you need to be paying attention to (and which data you can ignore). But what if […]
Breonna Bergstrom
July 19, 2017
How To Build A Marketing Report Quickly (Template)
Most marketers would rather not spend time building reports. It can be a tedious process that takes your focus off doing other work. However, good reporting is essential for proving […]
Ben Sailer
June 5, 2017
How To Succeed In Marketing Without Understanding Data And Analytics
Understanding data and analytics seems to be a requirement to create content nowadays. There is a heavy push towards using analytics to not only manage your site and traffic, but to actually […]
Julie Neidlinger
August 28, 2014
Using Google Analytics To Write Smarter Content
Smart content is content that perfectly fits your audience. But who is your audience? That’s the BIG question, isn’t it? [Tweet “Smart content is content that perfectly fits your audience. […]
Julie Neidlinger
August 11, 2014
5 Big Questions About Your Site That Google Analytics Can Answer
Google Analytics is a great tool. It’s free, it’s reliable, and it’s filled to the brim with useful information about your website. But how much do you really use it? […]
Garrett Moon
April 16, 2014
