Author Archive

LaRissa Hendricks

LaRissa Hendricks is an expert in product marketing strategy and copywriting with 10+ years of experience. She was recently the Product Marketing Strategist at CoSchedule. She’s also an experimental baker, a diehard Minnesota Twins fan, and cat mom to a cheeky orange tabby named Ernie.
Cover Image for How to Boost Your Headline Score Using Premium Features in Headline Studio

How to Boost Your Headline Score Using Premium Features in Headline Studio

One of these two headlines scored 26 points higher than the other in Headline Studio. Can you guess which one? If you guessed the second headline was the higher-scoring one…you’re […]

LaRissa Hendricks
LaRissa Hendricks
November 16, 2020
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What Makes Headline Studio The Best Tool Since…Headline Analyzer?

  There’s a new headline analyzing tool in town: Headline Studio. It’s here to help you make your headlines better. WAY better. You might be wondering, “How? What’s the difference between […]

LaRissa Hendricks
LaRissa Hendricks
October 19, 2020
Cover Image for Digital Asset Management: The Complete Non-Boring Guide For Marketers
Digital Asset Management: The Complete Non-Boring Guide For Marketers

Have you ever searched endlessly for that one elusive marketing asset? Maybe it’s a new version of a logo your coworker needs to add to your redesigned website, or a […]

LaRissa Hendricks
LaRissa Hendricks
July 6, 2020
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Why CoSchedule is the Best Agile Marketing Software Suite for Project Management

If you’ve found this post, you’ve likely heard of agile marketing. Chances are you’re even thinking about implementing the agile approach into your own marketing team. But you probably have […]

LaRissa Hendricks
LaRissa Hendricks
February 5, 2020
Cover Image for Marketing Project Management Software: How to Choose and Use the Best Option
Marketing Project Management Software: How to Choose and Use the Best Option

Marketing project management isn’t easy. Projects can turn into team fire drills, and working under disorganized conditions negatively impacts results. Research data bears this out, too: Marketers who are organized […]

LaRissa Hendricks
LaRissa Hendricks
January 15, 2020
Cover Image for 3 Ways To Level Up Your Marketing With The Actionable Marketing Institute
3 Ways To Level Up Your Marketing With The Actionable Marketing Institute

If you love all the actionable marketing advice on the CoSchedule blog, you’ll LOVE the Actionable Marketing Institute. The Actionable Marketing Institute takes actionable content to the next level with […]

LaRissa Hendricks
LaRissa Hendricks
November 8, 2019
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