Gain Traction On Your Life And Goals With Nir Eyal, Author Of Indistractable [AMP 158]
- Deep Dive into Human Psychology: Hooked on building habit-forming products
- If you could have any superpower, which would you want to use for good?
- Proximal vs. Root Cause: Distractions and reasons to procrastinate
- Motivated Reasoning: Place blame and pin responsibility on proximates
- Definition of Distraction: Opposite of distraction is not focus, but traction
- Definition of Traction: Any action that pulls you toward what you want to do
- External and internal triggers motivate us toward traction or distraction
- How to channel discomfort into traction, not distraction:
- Step 1: Master internal triggers (re-imagine trigger, task, temperament)
- Step 2: Make time for traction
- Step 3: Hack back at external triggers
- Step 4: Prevent distraction with pacts
- "The more I research this topic of distraction, I realize that technology is the proximal cause, it's not the root cause."
- "Most distraction doesn't originate outside of us. It's not just the pings, dings, and rings. Most distraction starts from within."
- “We are using our devices as digital pacification devices.”
- “When we believe there's nothing we can do about the problem, we don't even try.”
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