Author Archive

Nathan Ellering

Nathan Ellering has more than 15 years of experience in digital marketing, with a focus on SEO, content marketing, lead generation, and marketing lifecycle strategy. Nathan has a proven track record of driving growth and creating successful marketing campaigns for a variety of companies. Nathan is an expert in content marketing, marketing strategy, and marketing work management. He leads up a small team of marketers as well as the customer service department at CoSchedule, a marketing work management software company. Before joining CoSchedule, Nathan worked as a content marketing specialist at Border States, one of the largest wholesale electrical distributors in the world, helping the enterprise improve its online presence and increase its revenue. He is known for his strategic approach to marketing, his ability to identify and capitalize on opportunities, and his ability to execute on complex campaigns. As Head of Marketing at CoSchedule, Nathan leads the company's marketing efforts and is responsible for driving brand awareness, lead generation, and customer acquisition. He works closely with the product and sales teams to ensure that the company's messaging and positioning are aligned with customer needs. Under Nathan's leadership, CoSchedule has seen significant growth in website traffic and leads, resulting in increased revenue for the company. In addition to his role at CoSchedule, Nathan is also an industry thought leader. He is regularly featured on marketing podcasts ranging from MarketingProfs' Marketing Smarts to Minuttia's SaaS SEO Show , speaking on topics related to digital marketing and is often quoted in media outlets such as Forbes and Zapier's blog. Nathan is also a regular contributor to the CoSchedule blog and is known for his actionable and data-driven advice. Nathan holds degrees in communications in public relations, international business in German, and marketing. He is a lifelong learner, always seeking to stay up-to-date with the latest marketing trends and technologies. In his free time, Nathan enjoys training for ultra marathons, canoeing in the Boundary Waters of northern Minnesota, reading novels and self-improvement books, and spending time with family and friends. He also writes about marketing and his hobbies on his personal Medium blog. Overall, Nathan Ellering is a highly experienced and accomplished marketing professional with a proven track record of success. He is known for his strategic approach, ability to execute on complex campaigns and drive growth. Under his leadership, CoSchedule continues to be a leading marketing management platform in the industry.
Cover Image for Marketing Checklists: How To Complete Work Right In The First Iteration (Examples & Templates)

Marketing Checklists: How To Complete Work Right In The First Iteration (Examples & Templates)

Why are marketing checklists important? The answer is simple: They work. Here’s Atul Gawande, author of The Checklist Manifesto, explaining how effective checklists are for ensuring work gets completed right […]

Nathan Ellering
Nathan Ellering
July 17, 2023