How To Fine-Tune Your Publishing Schedule Using ReQueue Settings - CoSchedule Blog

How To Fine-Tune Your Publishing Schedule Using ReQueue Settings

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CoSchedule’s ReQueue Power Up helps you save time by re-promoting you best content again and again on social media.

Setting up your first ReQueue groups is a quick and easy process. Once you’ve got the basics of your ReQueue strategy down, you can venture into advanced territory!

Fine-tune your global settings to have more control over your ReQueue publishing schedule.

Before You Get Started…

This blog is just one of five short lessons that will help you learn the ins, outs, and best practices of using ReQueue to drive better results on social media with less effort.

To help you learn your way, this lesson is also available as:

Choose whatever learning style is best for you, or watch the fourth lesson below and read this blog to kick-off lesson four.

Table of Contents

Step 1: Set Sending Limits Under Global Settings

First, navigate to ReQueue settings. It’s located in the top right-hand corner under the ReQueue area of your calendar.

Under “Global Settings” you can choose to send the same message either once or twice a month.

We recommend choosing twice a month to start, since you likely won’t have as many messages to choose from in the beginning. As you get more messages into ReQueue, you can change this to once per month.

Once ReQueue publishes a social message, it won’t publish that message again for two weeks, so you can rest assured that ReQueue won’t flood your social channels with the same message too often.

Step 2: Update Intelligent Automation Settings

If you click on the Intelligent Automation settings, you can fine-tune exact times you want ReQueue Intelligent Groups to share messages to your social channels.

For this setting, it’s best to think about the hours your audience is most likely to be active on social media.

Here’s an example of how to give ReQueue a lot of opportunities to publish social messages on your behalf:

With this example, ReQueue has opportunities to publish social messages every day of the week, from 6am–9pm.

Here’s what this setting looks like on your calendar:

If you don’t have enough content in your ReQueue groups, you’ll see blank social gaps on your calendar. This is ReQueue telling you that there was an opportunity to publish a message to your social channel, but it doesn’t have enough content to pull from.

You can fill any of these gaps by:

  1. Adding more messages to your ReQueue groups.
  2. Clicking + on any open gap and creating a message on the calendar.

When you’re just getting started with ReQueue, this is our recommended ReQueue publishing schedule:

Every other day you’ll allow ReQueue opportunities to publish social messages during different time frames. This helps ensure that ReQueue will publish during times your audience might be most active on social media. 

With this schedule, ReQueue will only share social messages on weekends during the hours of 6–9pm , which assumes that your audience isn’t very active on social media on the weekends.

Step 3: Customize ReQueue Sending Configurations by Social Profile

The next piece of the puzzle is to customize your ReQueue sending configurations. This lets you set custom publishing frequencies for each of your social profiles.

Here’s our recommended setting for those of you just getting started with ReQueue:

Tick the “Customize” box. Then, toggle down the number and set it to one. This means ReQueue will only share one message per day on each social profile. We also recommend turning off Instagram at this stage. Instagram being the visual platform that it is, you likely don’t want duplicate messages shared there quite yet.

As you add more social messages to your groups in ReQueue, increase these settings to the following:

Curious how to make content curation a snap with ReQueue? Check out our complete Getting Started With ReQueue Guide.

About the Author

Whitney is a Product Marketing Specialist at CoSchedule. In a previous role, she lived the agency life as a project manager. So when you say you’re busy with client projects, tasks and deadlines - she can totally relate. Outside of work, she loves to travel with her husband, coach figure skating and listen to podcasts.

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