Marketing success starts with effective project management. Find actionable advice and practical how-to guides on all things marketing project management here.
Search Engine Optimization (SEO) remains the most effective digital marketing channel, but only if your company is managing it properly. The real question is: How do you manage your SEO […]
You’re managing a team of marketers. Each has a different job, a different set of tools, and a different way of working. How can you manage those and make sure […]
To be good at marketing project management, you require a unique set of skills. Type A; organized; on-top-of-it… these are just a couple that come to mind. Some skills that make for […]
You’ve sat in a meeting for two hours. By the end of it, you’re left with one overwhelming (and frustrating) thought: “That meeting could’ve been an email.” It’s a surprisingly […]
Feeling FOMO (fear of missing out) as a marketer isn’t very fun, and it happens a lot. Ideas come to you often; new channels and tactics are trending all […]
Setting goals for your marketing team is one of the most powerful actions you can take. After all, one study after another has shown that goal setting is linked to higher […]
Your marketing calendar is full. It keeps your team constantly working on projects you already know will impact your audience and improve your bottom line. And you know that agile marketing would […]
As marketers, we have a lot on our plates at all times. Our teams don’t just execute campaigns; they fuel successful launches and grow customer loyalty. And that’s what makes […]
Marketing project management isn’t easy. Projects can turn into team fire drills, and working under disorganized conditions negatively impacts results. Research data bears this out, too: Marketers who are organized […]
Setting up clear company folder structures with your marketing team might seem like a trivial detail. However, if you’ve ever dealt with hassles in trying to find important assets you […]
Remote work is the new black. More and more specialists understand the pros of remote work for their productivity and professional growth, choosing this type of employment today. To be specific, […]