Jordan Loftis, Author at CoSchedule Blog
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Jordan Loftis

Jordan is a content marketing strategist at CoSchedule. He loves the nitty-gritty on topics like video marketing, copywriting, and waffle making—the latter being most key to his work. When not creating content or breakfast food, he likes to mountain bike, play music, and travel with his family.

30 Best Marketing Books To Get Remarkable Results In 2019

30 Best Marketing Books To Get Remarkable Results In 2019

Leaders are readers. Top CEOs read a book per week. A study of 1,200 incredibly successful people showed they had one thing in common: They self-educate by reading. When asked how […]

The Best Marketing Tips From 9 Top Influencers

The Best Marketing Tips From 9 Top Influencers

This year, CoSchedule sent teams to two of the largest marketing conferences in the world: INBOUND and Content Marketing World. Together, they attracted nearly 30,000 marketers. To make the most of it […]

A Simple SaaS Marketing Strategy For Amazing Results (+ 14 Templates)

A Simple SaaS Marketing Strategy For Amazing Results (+ 14 Templates)

Marketing strategy looks different for everyone. … In-house marketing teams often do it all — from social media marketing to brand positioning. … Agencies handle marketing for clients in diverse verticals. … […]

The Best Marketing Proposal Template That Will Get A Yes

The Best Marketing Proposal Template That Will Get A Yes

Let me guess, you’re writing a marketing proposal right now? Marketing plans alone can be brutal — much less pitching them to potential clients or top company brass. Often, they […]

How To Lead A Successful Remote Team In 6 Steps With Sandra Lewis From Worldwide101 [AMP 105]

How To Lead A Successful Remote Team In 6 Steps With Sandra Lewis From Worldwide101 [AMP 105]

Do you work remotely? A recent Gallup study shows that more than 40% of the American workforce works remotely, at least some of the time. Today, we’re talking to Sandra […]

The Ultimate Guide To Beating Makeshift Marketing For Good (13 Articles)

The Ultimate Guide To Beating Makeshift Marketing For Good (13 Articles)

make•shift mar•ket•ing |ˈmākˌSHift ˈmärkədiNG| noun “the temporary, sub-optimal solution for getting your marketing mayhem together.” It’s a real thing. Click play and see what I mean… I can’t tell you how […]

The Best Way To Get Multiple Teams To Use CoSchedule

The Best Way To Get Multiple Teams To Use CoSchedule

Even if you’re the boss, making big changes still probably isn’t easy. Anytime the status quo gets challenged, humans tend to resist. And this problem is even more acute when […]

Your Awesome Team Is Using CoSchedule! Now What?

Your Awesome Team Is Using CoSchedule! Now What?

Congrats on your phenomenal decision to use CoSchedule! Now it’s time to rock this amazing platform as a team and get the best results of your career. To do this, […]

How To Get Your Boss To Say Yes To CoSchedule (Powered By Science)

How To Get Your Boss To Say Yes To CoSchedule (Powered By Science)

Marketing has changed more in last few years than in the last half-century before them. And the velocity of change is only accelerating. This means there are more areas than ever […]

How To Adopt CoSchedule With This Simple Change Management Process

How To Adopt CoSchedule With This Simple Change Management Process

Odds are you’ve been managing your projects, campaigns, workflows, team communication, reporting, and more in non-marketing tools. And you’ve got spreadsheets for days. So. Many. Spreadsheets. You’ve been weighed down […]

The 3-Step Change Management Process That Will Boost Your Career

The 3-Step Change Management Process That Will Boost Your Career

Over the course of 40 years, Dr. John Kotter developed an 8-step change management process. Its scope is incredible. And it’s worked in organizations big and small for decades. Do […]

How To Sustain Positive Changes In Your Marketing Team

How To Sustain Positive Changes In Your Marketing Team

Leading a marketing team to win feels amazing. Smashing goals is gratifying. But sustaining change in organizations… …that’s the hard part. We marketers face a tall order. Not only do […]