Marketing Tool:

A marketing tool is any program or resource that aids marketers in productively promoting products and services. 

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There are many different tools marketers should have in their toolkit to help them be successful. 

One typical tool of marketers is project management software to make their work more efficient and organized. CoSchedule’s Marketing Suite and Marketing Calendar are examples of software built to manage all your marketing in one place. 

Types of Marketing Tools: 

  • Email Automation
  • Social Media Automation
  • Customer Relationship Management (CRM)
  • Design
  • Search Engine Optimization (SEO)

Marketing Software allows marketers to focus on big projects without having to manage small but important tasks.

Resources are marketing tools that teach marketers something that they might not remember or practice frequently. Often these resources are well designed to look sleek and be easily digestible. 

CoSchedule’s Headline Studio is an example of a marketing tool used by content writers to create ranking headlines for their blogs.

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About CoSchedule

CoSchedule is an industry-leading marketing management and editorial calendar platform. It's mission control for your entire marketing team to help you organize every project in one place.