Workflow Management:

A preset order of operations that allows you to plan your workload so your team gets everything done on time. This process keeps everyone accountable for the work they produce.

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Workflow management is essential to every aspect of marketing. Below is an example of what a content marketing workflow might look like.

Use these tips to create your own workflow management process:

  • List the tasks needed to be completed
  • Map out how long each task will take
  • Determine who will complete each task
  • Create a timeline
  • Create a step-by-step checklist for each task

Workflow management allows a team to organize their tasks and get them done in an efficient way. Creating one gives you the opportunity to have a repeatable system in place that helps your team meet deadlines.

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