Trade Show:

A meeting where companies in a specific industry demonstrate and display their new products & services. 

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Trade Show events usually require registration, so often attendees are company representatives or members of the media.These shows can be large or small in company participation and audience attendance. While most Trade Shows are in-person, recent events have allowed some virtual Trade Shows to take place too. 

 

Companies usually set up booths in a large open space as a way to display their offerings. Here is a photograph example of Content Marketing World’s Trade Show in 2019:

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