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If you’re a marketing manager, you know how challenging the job can be. Take a second to think about your day-to-day routine. How many of these tasks are part of your daily working process?
There’s just too much to keep track of (and too little time to catch up).
Many marketing managers feel stressed at best. At worst, it might feel like…well…you’re drowning in work.
So…how do you overcome feeling totally tapped out?
Fortunately, there’s a solution that can take the weight off your shoulders: marketing resource management.
What is marketing resource management, and how can it make your day-to-day management easier, more efficient, and actually successful? Read on to find out.
Marketing resource management (MRM) is a process that empowers marketing teams to collaborate, manage resources, and deliver quality work more successfully.
Marketing resource management can involve strategic management of several marketing functions within your team.
If marketing resource management is a process that helps you better manage your marketing, then marketing resource management software is a tangible way to implement that process.
MRM software is designed to help marketers facilitate best practices into their teams and find solutions to their biggest marketing resource management problems. These are just some of the benefits it can bring to teams like yours:
There are a lot of MRM solutions out there. How can you know which one is best for your team?
Look specifically for these features when you’re scoping out software. They’ll bring added value, functionality, and automation to your team, so you can boost productivity and decrease stress.
CoSchedule is marketing resource management software that organizes your marketing in one place. It’s made to help your team stay focused, deliver projects on time, and stay happy.
And that’s exactly what makes CoSchedule a great marketing resource management solution. But what makes it the BEST option? It comes down to the high level of functionality CoSchedule brings to your team–functionality that solves your biggest marketing challenges.
CoSchedule’s Asset Organizer gives you one place to store, index, and share your assets internally. So you can easily manage a single content library across your whole team.
Instead of wasting valuable time wrangling discussions across multiple tools, centralize all of your team’s conversations in CoSchedule Discussions for simplified communication.
Take the brain-breaking work of scheduling tasks off your plate with CoSchedule Task Templates. Recycle each template again and again to automatically assign the right tasks at the right times.
Ensure tasks are always completed correctly with Task Approvals. They allow you to determine who needs to approve each task–and when it needs to happen.
Use CoSchedule’s Team Management Dashboard to ensure people’s time and tasks are properly allocated–and make fast, easy scheduling changes if they aren’t.
Get instant insight into how your team’s productivity stacks up with Team Performance Reports. They measure the output of your team, so you can see what’s successful (and what can be improved).
So you know that a marketing resource management solution could be the stress-busting tool you need. But how do you choose which one to use?
Download our free resource, 4 Checklists to Help You Choose a Marketing Resource Management Solution. It contains 4 checklists that’ll guide you toward finding the right solution for your team.
It’s time to say “goodbye” to complicated marketing resource management. Say “hello” to a solution that makes your life easier (and your team happier).
Schedule your free demo of CoSchedule now!
Plan content and automate publishing to save tons of time now.
Start your 14-day trial to get organized with CoSchedule today.