Publish to Threads

Schedule a post to Threads from your calendar. Available on Starter, Professional and Suite. First, connect your Threads account.

Schedule a Threads post

  1. From your calendar, click + Create in the upper-right corner.
  2. Choose Social.
  3. Select Social Message.
  4. Choose your Threads account from the drop-down menu.
  5. Enter your text. You can add hashtags and emojis. The character count shows in the lower-right corner. Threads posts can have up to 500 characters.
  6. Add images or videos if you want (see below).
  7. Select the date and time, or use Best Time Scheduling.
  8. If needed, change the status.
  9. Click Save.
Composer with a Threads account selected, showing the message text, character count, media icon and "Threads Preview".

Add images or videos

A Threads post can have up to 20 images and videos, and you can mix images and videos in the same post.

  1. Click the image icon (Add media to message).
  2. Upload files from your computer, or select media you uploaded before.
  3. Click Save.

Images must be JPEG or PNG, up to 8 MB each. Videos can be up to 1 GB. For all the limits, see Image, video and GIF sizes for social messages.

Add more to your post

What you can't do with Threads posts

  • Publish a multi-post thread. CoSchedule publishes single posts only.
  • Schedule a first comment.

After your post publishes

A published message can't be edited. It opens as a read-only preview, and Save is replaced by View Post. Nothing you change in CoSchedule afterward changes the post on Threads.

To see how the post performed, see View analytics on a social message or campaign. On Professional and Suite, replies to your Threads posts and mentions of your account come into Social Inbox. See Networks Social Inbox supports on each plan.

Learn more