Best Times To Post On LinkedIn In 2022: An Analysis Of 30,000+ Accounts [Original Research]

When is the best time to post on LinkedIn? LinkedIn differs from other social networking sites as its most prominent use is for professional networking, industry-related conversations, and career-building. As a professional platform, users engage primarily on weekdays during business hours. According to new proprietary research on the best times to post on social media conducted in mid-2022, the pandemic has changed the best times to post on LinkedIn. Read on for a full report.
Executive Summary: Best Times To Post On LinkedIn In 2022
What is the best time to post on LinkedIn today?
  1. The top 5 best hours to post on LinkedIn are 10:00 AM, 11:00 AM, 12:00 PM, 3:00 PM, and 2:00 PM.
  2. The worst 5 hours to post on LinkedIn are 3:00 AM, 10:00 PM, 11:00 PM, 12:00 AM, and 4:00 AM.
  3. The top 3 best days to post to LinkedIn are Thursdays, Tuesdays, and Wednesdays.
  4. The worst 3 days to post to LinkedIn are Mondays, Saturdays, and Sundays.
The best hours to post to LinkedIn are (best to worst):
  1. 10:00 AM
  2. 11:00 AM
  3. 12:00 PM
  4. 3:00 PM
  5. 2:00 PM
  6. 8:00 AM
  7. 5:00 PM
  8. 6:00 PM
  9. 1:00 PM
  10. 9:00 AM
  11. 4:00 PM
  12. 7:00 AM
  13. 7:00 PM
  14. 8:00 PM
  15. 9:00 PM
  16. 6:00 AM
  17. 1:00 AM
  18. 5:00 AM
  19. 2:00 AM
  20. 3:00 AM
  21. 10:00 PM
  22. 11:00 PM
  23. 12:00 AM
  24. 4:00 AM
The best days to post on LinkedIn are (best to worst):
  1. Thursday
  2. Tuesday
  3. Wednesday
  4. Friday
  5. Monday
  6. Saturday
  7. Sunday

Best Time To Post On LinkedIn On Sundays

The best times to post to LinkedIn on Sundays are (best to worst):
  1. 10:00 AM
  2. 8:00 AM
  3. 3:00 PM
  4. 12:00 PM
  5. 2:00 PM
  6. 4:00 PM
  7. 11:00 AM
  8. 1:00 PM
  9. 6:00 PM
  10. 5:00 PM
  11. 7:00 AM
  12. 9:00 AM
  13. 8:00 PM
  14. 1:00 AM
  15. 7:00 PM
  16. 9:00 PM
  17. 12:00 AM
  18. 2:00 AM
  19. 6:00 AM
  20. 4:00 AM
  21. 11:00 PM
  22. 3:00 AM
  23. 5:00 AM
  24. 10:00 PM

Best Time To Post On LinkedIn On Mondays

The best times to post on LinkedIn on Mondays are (best to worst):
  1. 10:00 AM
  2. 3:00 PM
  3. 2:00 PM
  4. 4:00 PM
  5. 1:00 PM
  6. 12:00 PM
  7. 11:00 AM
  8. 8:00 AM
  9. 9:00 AM
  10. 6:00 PM
  11. 5:00 PM
  12. 7:00 AM
  13. 7:00 PM
  14. 8:00 PM
  15. 6:00 AM
  16. 9:00 PM
  17. 1:00 AM
  18. 5:00 AM
  19. 3:00 AM
  20. 10:00 PM
  21. 11:00 PM
  22. 2:00 AM
  23. 4:00 AM
  24. 12:00 AM

Best Time To Post On LinkedIn On Tuesdays

The best times to post on LinkedIn on Tuesdays are (best to worst):
  1. 10:00 AM
  2. 11:00 AM
  3. 5:00 PM
  4. 12:00 PM
  5. 9:00 AM
  6. 8:00 AM
  7. 6:00 PM
  8. 3:00 PM
  9. 1:00 PM
  10. 2:00 PM
  11. 4:00 PM
  12. 7:00 AM
  13. 7:00 PM
  14. 6:00 AM
  15. 9:00 PM
  16. 8:00 PM
  17. 5:00 AM
  18. 1:00 AM
  19. 3:00 AM
  20. 11:00 PM
  21. 4:00 AM
  22. 2:00 AM
  23. 10:00 PM
  24. 12:00 AM

Best Time To Post On LinkedIn On Wednesdays

The best times to post on LinkedIn on Wednesdays are (best to worst):
  1. 12:00 PM
  2. 11:00 AM
  3. 10:00 AM
  4. 8:00 AM
  5. 5:00 PM
  6. 6:00 PM
  7. 2:00 PM
  8. 9:00 AM
  9. 1:00 PM
  10. 3:00 PM
  11. 4:00 PM
  12. 7:00 AM
  13. 7:00 PM
  14. 9:00 PM
  15. 8:00 PM
  16. 6:00 AM
  17. 2:00 AM
  18. 5:00 AM
  19. 1:00 AM
  20. 4:00 AM
  21. 3:00 AM
  22. 12:00 AM
  23. 10:00 PM
  24. 11:00 PM

Best Time To Post On LinkedIn On Thursdays

The best times to post on LinkedIn on Thursdays are (best to worst):
  1. 10:00 AM
  2. 11:00 AM
  3. 12:00 PM
  4. 5:00 PM
  5. 6:00 PM
  6. 8:00 AM
  7. 3:00 PM
  8. 2:00 PM
  9. 1:00 PM
  10. 9:00 AM
  11. 4:00 PM
  12. 7:00 AM
  13. 7:00 PM
  14. 6:00 AM
  15. 8:00 PM
  16. 9:00 PM
  17. 5:00 AM
  18. 12:00 AM
  19. 10:00 PM
  20. 1:00 AM
  21. 3:00 AM
  22. 2:00 AM
  23. 11:00 PM
  24. 4:00 AM

Best Time To Post On LinkedIn On Fridays

The best times to post on LinkedIn on Fridays are (best to worst):
  1. 3:00 PM
  2. 2:00 PM
  3. 10:00 AM
  4. 12:00 PM
  5. 11:00 AM
  6. 4:00 PM
  7. 9:00 AM
  8. 8:00 AM
  9. 1:00 PM
  10. 6:00 PM
  11. 5:00 PM
  12. 7:00 AM
  13. 7:00 PM
  14. 9:00 PM
  15. 8:00 PM
  16. 6:00 AM
  17. 1:00 AM
  18. 2:00 AM
  19. 3:00 AM
  20. 5:00 AM
  21. 4:00 AM
  22. 10:00 PM
  23. 11:00 PM
  24. 12:00 AM

Best Time To Post On LinkedIn On Saturdays

The best times to post on LinkedIn on Saturdays are (best to worst):
  1. 1:00 PM
  2. 10:00 AM
  3. 6:00 PM
  4. 3:00 PM
  5. 5:00 PM
  6. 8:00 AM
  7. 2:00 PM
  8. 12:00 PM
  9. 9:00 AM
  10. 11:00 AM
  11. 7:00 AM
  12. 4:00 PM
  13. 9:00 PM
  14. 7:00 PM
  15. 8:00 PM
  16. 1:00 AM
  17. 12:00 AM
  18. 10:00 PM
  19. 3:00 AM
  20. 6:00 AM
  21. 2:00 AM
  22. 4:00 AM
  23. 5:00 AM
  24. 11:00 PM

Best Time To Post On LinkedIn By Time Zone & Location

The organizations, accounts, and posts analyzed in this research span the globe. The data was cleaned to a neat 24-hour format regardless of time zone. We suggest the best practice of using this data to post to LinkedIn at these times within your primary target audience’s time zone. For example, the best time to post to LinkedIn on a Wednesday in California, USA, would be 12:00 PM Pacific Daylight Time.

Best Time To Post On LinkedIn By Industry

Here’s when you can expect the most LinkedIn activity in your industry.
  • B2C Businesses: The best time to catch people on LinkedIn is around their lunch breaks from work (for those working a 9 to 5 schedule).
  • B2B Businesses: B2B audiences tend to be more professionally focused than broader B2C audiences, so catching people before work, at lunch, and after their evening commute may prove the best results.
  • Software Businesses: If you want to reach software business professionals, you’ll want to catch them when they're not deep in work, either before work or during lunch.
  • Healthcare Companies: Healthcare stands out somewhat from other verticals, with mid-morning to early afternoon being most effective.
  • Media Companies: People often read their LinkedIn feed in the morning like they'd read a morning newspaper. So, it makes sense that publishers see the most significant amount of effectiveness early in the morning.
  • Higher Education: Mid-morning seems to work best for higher education (possibly catching people taking a break from work when they're open to career and educational development opportunities).

Best Time To Post LinkedIn Videos

The data for this analysis covers the best times to post on LinkedIn. We believe these time frames—and posting when your audience is active on any social network—are the best times to post any kind of information, including videos.

How To Know Your Best Times To Post On LinkedIn

1. LinkedIn Analytics

In Analytics in the LinkedIn app, you can see Follower analytics that shows when your fans engage the most with your posts. You can use this to view the days and times when your followers are active on LinkedIn. Line graph of follower growth trends from LinkedIn Analytics

2. CoSchedule Content Calendar Social Media Engagement Analytics

Marketing Suite and Marketing Calendar by CoSchedule offer a LinkedIn Network Report. Here you will find information on your best day to post, best tie to post, best message type to post, and more. Marketing calendar analytics report; example of a LinkedIn report LinkedIn Network Report from CoSchedule Marketing Suite.

3. When Do Your Competitors & Industry Influencers Post On LinkedIn?

You may also opt to understand the best days to post by monitoring when niche influencers and competitors post. LinkedIn post sharing a LUMAscape of commerce media This LinkedIn example shows a highly engaged post by Scott Brinker published on a Thursday.

4. LinkedIn Engagement Tracking Spreadsheet

Alternatively, you may also opt to track your best times to post on LinkedIn with a spreadsheet. The simplest way to do this would be to:
  1. Choose the three best times to post on each day of the week (Sunday: 10:00 AM, 8:00 AM, 3:00 PM; Monday: 10:00 AM, 3:00 PM, 2:00 PM; Tuesday: 10:00 AM, 11:00 AM, 5:00 PM; Wednesday: 12:00 PM, 11:00 AM, 10:00 AM; Thursday: 10:00 AM, 11:00 AM, 12:00 PM; Friday: 3:00 PM, 2:00 PM, 10:00 AM; and Saturday: 1:00 PM, 10:00 AM, 6:00 PM).
  2. Post to LinkedIn at the best times you’ve selected.
  3. Track every post’s likes in your spreadsheet.
Best Time To Post On LinkedIn FAQs

What Is The Best Time To Post On LinkedIn For Maximum Exposure?

The top three best times to post on LinkedIn for maximum exposure are 10:00 AM, 11:00 AM, and 12:00 PM.

What Time Is LinkedIn Most Active?

Our research indicates LinkedIn users are most likely to engage with content posted during the week between 10:00 AM and 12:00 PM.

How Do I Make My LinkedIn Posts More Engaging?

Timing may influence reach, interactions, and overall engagement. However, we are firm believers in quality first. Post quality content your target audience values at 10:00 AM, 11:00 AM, and 12:00 PM in their time zones to make your LinkedIn posts more engaging.

How Often Should I Post On LinkedIn?

Different sources recommend posting on LinkedIn at least once a day. More important than how often you post is the relevance and quality of your content.
About the Author

Megan is a Product Marketing Specialist at CoSchedule, where she focuses on creating action-oriented, results-driven marketing. She’s passionate about building connections through engaging content.