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20 Social Media Marketing Blogs That’ll Spark Inspiration

Published October 18, 2023
/ Updated May 6, 2024

It’s no secret that social media marketing blogs can do wonders for your marketing, even increasing your leads by 67%. To jumpstart your blogging journey and upgrade your marketing, we’ve compiled a list of the best marketing blogs out there. Here, you’ll learn about blogs ranging in topics from best practices & trends to expert advice.

The following blogs will reveal popular upcoming marketing trends so you can stay on top of your game.

1. Mention

The Mention clearly states that they specialize in topics such as the most current social media, monitoring, and best practices from industry experts. Within each category, Mention provides numerous pages worth of social media marketing blogs, each breaking down a niche area of social media marketing.

2. CoSchedule Blog

CoSchedule’s blog aims to deliver powerful insight into the marketing world and teach their readers top-notch marketing tips. With 9 unique categories, you’re sure to have any social media marketing question answered.

3. Hootsuite

Hootsuite’s strategy section gives readers need-to-know tips and tricks within all their social media practices. Hootsuite also includes topics such as experiments for real-life applications and Hootsuite HeadQuarters so their audience can get insight into how they run things on their end.

4. Buffer

Buffer offers a realm of blog content striving to pique your interest and get the ball rolling. One benefit Buffer’s content provides is that it breaks down how to market on most social media platforms, giving you insight into how to market better on a specific app.

5. Upfluence

Upfluence sets up their social media marketing blog by presenting the latest news in categories like influencer marketing, content marketing, press releases, and software. Along with these topics, Upfluence shows their readers what’s trending monthly so they don’t miss out on the hottest trends.

6. Hubspot Blog

Hubspot’s blog shares platform-specific practices so you learn the best ways to reach each audience. Hubspot provides valuable insight into each topic they cover, including boosting marketing efforts and building more impactful websites.

7. Sprout Social

Sprout Social provides a wide variety of social media marketing blog posts for over 5 categories, each containing at least 4 subtopics to narrow the scope and offer you the specific information you need. You’ll feel confident to take on new trends and learn new tactics with their well-researched content.

8. MOZ

MOZ does a fantastic job at honing in on everything and anything social media related. They give you tactics to increase SEO, create social media strategies, and better understand the platforms you use daily.

9. SocialPilot

SocialPilot’s blog has made locating all your social media needs easier. You can access 10+ categories within the social media umbrella and start the path to better marketing. Whether you’re a marketing veteran looking to improve your marketing or just getting started, you’re bound to take away something powerful from these social media marketing blogs.

Social Media Marketing Experts & Influencers

Grow your social media with help from the pros. Find out the secrets social media marketing experts and influencers live by, and learn how to implement it into your marketing.

10. Gary Vaynerchuk

Discover insight from Gary Vee, co-founder of Resy & Empathy Wines, as he touches on social media tactics, leadership insight, and all things content. Readers get the chance to understand why his top videos and posts ranked the way they did and how you can do the same.

11. Mari Smith

Follow along as Mari Smith, social media leader and Facebook master, spills the tips and tricks she uses on social media to optimize marketing and increase growth. Her blogs make Facebook and Instagram lead generation efficient and easy.

12. Rebekah Radice

Dive into blogs from Rebekah Radice, author of Social Media Mastery: A Comprehensive Guide to Strategic Growth, as she explains how to harness the power of AI to make your career more personable and impactful.

13. The Digital Marketer

If you’re looking for insightful blog posts from social media marketing professionals, you’ve come to the right place. The Digital Marketer is here to provide you with blogs straight from the experts—new blogs every day to guide you and help you reach your potential.

14. Larry Kim

CEO of MobileMonkey,Larry Kim, reveals his perspective on social media marketing and strives to help his readers see the growth they need. Learn how to skyrocket your marketing efforts while keeping up-to-date on the latest trends.


15. Convince & Convert

According to the Content Marketing Institute, The Convince & Convert blog is one of the best content marketing blogs in the world. Their blogs strive to teach you the tips and tricks that will lead you to success and prove to you how it fits into your business. Dive into these blogs to increase your social media, content marketing, influencer marketing, and customer service skills.

16. Madalyn Sklar

Join Madalyn Sklar, Twitter expert, as she reveals the secrets to flawless Twitter marketing. With over 70 pages worth of jam-packed knowledge, you can become a master on Twitter and boost your marketing.

Online Publications

Here are four online publications that provide social media marketing blog content consistently. Gain insight, spark inspiration, and dive deeper into the social media marketing world.

17. Social Media Explorer

Think of Social Media Explorer as your one-stop social media newspaper. You can dive into Tools & Tips to understand shortcuts and ways to master platforms. There are also categories such as News & Noise or Movers & Makers. Finally, they provide you with Cases & Causes, rounding out everything you need to know about social media.

18. Social Media Today

Social Media Today makes it easier than ever to check in on any social media platform and see current trends, tips, and updates. You can also look at their Top Stories section to see what’s new and take the internet by storm.

19. Adweek

Adweek specializes in everything Social Marketing. Their blogs compare different platforms, provide social media updates, and guide their readers through the do’s and don’ts of the social media world.

20. Content Marketing Institute

The Content Marketing Institute serves as your guide for all the social media best practices. Learn how to engage your audience more effectively and increase your marketing efforts at the same time. Learn the ins and outs of all social media platforms and see growth like never before.